« April 2014 »
Sun Mon Tue Wed Thu Fri Sat
30
31
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
1
2
3
4
5
6
7
8
9
10

 

Username:
Password:
Back to Benchmarks

School merchandise must meet licensing guidelines



Knox County Schools Establishes Licensing Seal
Beginning in the 2011-2012 school year, all high school merchandise emblazoned with school logos or mascots must meet licensing guidelines established by the Knox County Schools and Strategic Marketing Affiliates, a national licensing agency.

“The licensing program allows the school district to better manage the use of our school brands in the marketplace. Consumers will have the confidence of knowing they are purchasing official apparel that financially supports our schools,” said Supervisor of School Partnerships, Scott Bacon.

Licensing high school merchandise allows schools to receive royalties from local retailers, such as Walgreens, Wal-Mart, and various sporting goods stores. Only manufacturers licensed by Strategic Marketing Affiliates will be able to sell items with school trademarks.

The Knox County Schools will receive a 10 percent royalty on each item sold by the retailer. When buying high school team merchandise, look for the Knox County Schools seal in the store to confirm the product is an officially Knox County licensed item.

School support organizations such as booster clubs and parent-teacher groups are exempt from paying royalties when they produce apparel that is then sold to support their organizations. If you have questions or need additional information, please contact Scott Bacon at 594-1909.

Frequently Asked Questions about Licensing

Contact Webmaster | Site Map | Privacy Policy | View "printer-friendly" page | Login   In Japanese  In Korean  En français  Auf Deutsch  In italiano   No português  En español  In Russian  
Site powered by SchoolFusion.com © 2014 - Educational website content management